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The Resource The brain supremacy : notes from the frontiers of neuroscience, Kathleen Taylor

The brain supremacy : notes from the frontiers of neuroscience, Kathleen Taylor

Label
The brain supremacy : notes from the frontiers of neuroscience
Title
The brain supremacy
Title remainder
notes from the frontiers of neuroscience
Statement of responsibility
Kathleen Taylor
Creator
Subject
Language
eng
Summary
In a world full of science, the balance of power between sciences is changing. Advances in physics, chemistry, and other natural sciences have given us extraordinary control over our world. Now the younger sciences of brain and mind are applying the scientific method not only to our environments, but to us. In recent years funding and effort poured into brain research. We are entering the era of the brain supremacy. What will the new science mean for us, as individuals, consumers, parents and citizens? Should we be excited, or alarmed, by the remarkable promises we read about in the media - promises of drugs that can boost our brain power, ever more subtle marketing techniques, even machines that can read minds? What is the neuroscience behind these claims, and how do scientists look inside living human brains to get their astonishing results? The Brain Supremacy is a lucid and rational guide to this exciting new world. Using recent examples from the scientific literature and the media, it explores the science behind the hype, revealing how techniques like fMRI actually work and what claims about using them for mindreading really mean. The implications of this amazingly powerful new research are clearly and entertainingly presented. Looking to the future, the book sets current neuroscience in its social and ethical context, as an increasingly important influence on how all of us live our lives
Cataloging source
BTCTA
Dewey number
612.8
Illustrations
  • illustrations
  • plates
Index
index present
LC call number
RC
Literary form
non fiction
Nature of contents
bibliography
The brain supremacy : notes from the frontiers of neuroscience, Kathleen Taylor
Label
The brain supremacy : notes from the frontiers of neuroscience, Kathleen Taylor
Publication
Related Contributor
Related Location
Related Agents
Related Authorities
Related Subjects
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
14565637
http://library.link/vocab/cover_art
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Dimensions
23 cm.
http://library.link/vocab/discovery_link
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Extent
xi, 368 pages, [4] pages of plates
Isbn
9780199603374
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some color)
System control number
  • (Sirsi) TG274435
  • (OCoLC)783148928
  • (eLGAR).b27211496
  • (Nz)14565637

Library Locations

    • Mount LibraryBorrow it
      398 Maunganui Rd Mt Maunganui, Tauranga, 3175, NZ
      -37.6454886 176.1896065
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